In-person experiences offer restaurants marketing value that is unique and singular. These events consistently resonate with consumers and their effectiveness can be directly attributed back to their focus on people. Basic human interaction is the foundation of all strong relationships and creating such connections is the core to a sustainable business strategy. No matter […]
Google Marking Sites Without SSL Certificates NOT SECURE
Beginning July 1, 2018, Google will be marking sites without an SSL certificate as NOT SECURE. This will affect your search rankings. Websites without SSL / HTTPS will be ranked below sites that have SSL certificates. Here’s how SSL Certificates and website security will impact your website traffic. An SSL Certificate or Secure Sockets Layer […]
New Website Created for Michelin Star Restaurant
We recently launched a new website for Saddle Peak Lodge, a Michelin star restaurant in Los Angeles CA, specializing in wild game. We worked with the restaurant to come up with a photographically focused redesign of their website. In addition we gave them a responsive design to work across all platforms and integrated their Open Table […]
We’ll take our own photos and videos???
I was speaking with a prospect today regarding their website. Their business is down since most of their revenue is tied up with 3 customers. We discussed the need for them to upgrade their website and create a marketing campaign to generate new customers. They were looking to save money and were thinking about taking their […]
7 Ways To Supercharge Your Online Effectiveness
Competition for business is tougher than ever before. Many companies are vying for the same piece of the proverbial pie and finding it difficult to connect with their prospects. Search engines make product and service research very easy for consumers. So, what can be done to get your company to stand out and have a more […]
Why Your Business Needs A Blog
One of the most important assets for your business. Blogs are an excellent way for your business to help out your customers and prospects by creating content that will help your customers do their job better or solve a problem. You may ask yourself why do I want to help my customers do their job better? The reason […]
Industrial Mfg’s are Overlooking Content Creation & Social Media
I was recently discussing the changing tide in industrial marketing with a colleague. We talked about the different forms of advertising, how print was being usurped by digital media and that many industrial manufacturers are overlooking content creation and social media in their marketing strategy. Social media is an extremely effective and viable form of […]
How Industrial Manufacturers Can Get Better Online Marketing Results
Competition for business is tougher than ever before. Most engineers and buyers narrow the field by 70% to 80% through online research before making contact with suppliers they are considering for an RFQ. The number one concern of my clients is: How can we create a more effective online presence? The answer: Differentiate your company from your […]
How Video Helps Industrial Companies Grow Their Businesses
Today 80% of the B2B industrial sourcing process is done online before an engineer or buyer ever contacts you. Their research is performed online through a variety of channels to narrow down the field before they contact you. The more of those channels you appear under the higher the chance is that you’ll be contacted. Time limitations and […]
